The Challenge Barcelona Triathlon Expo will bring together brands, exhibitors and endurance sports enthusiasts on 23 and 24 October in a venue open to everyone
Barcelona, 21 September 2026. — The Challenge Barcelona Triatló TriExpo will once again transform the CEM La Mar Bella into one of the main hubs for triathlon and endurance sports in Barcelona. The exhibition will take place on Friday 23 October, from 3 pm to 7 pm, and on Saturday 24 October, from 9 am to 6 pm, coinciding with the competition weekend. Admission will be free and the event will be open to participants, their companions and the general public alike.
Regarded as the largest triathlon exhibition held in Barcelona, TriExpo has established itself as a meeting place for athletes, brands and professionals involved in triathlon and endurance sports. Over the course of two days, there will be a wide range of brands and initiatives related to triathlon, swimming, cycling, running, sports nutrition, sports technology, sports medicine and fitness.
One of the main attractions of TriExpo will be the presence of companies and brands linked to the Challenge Barcelona Triatló itself. Among them this year will be Davima, Finisher, Atlàntida, Tractopon, Triatlón Peaks, Garmin and WefeelWear, who will showcase their products, services and latest developments, and will be able to interact directly with an audience with a strong interest in physical activity and sport.
The exhibition will form part of the experience for participants in the Challenge Barcelona Triatló. All those registered will pass through it to complete the pre-race formalities and collect their race number, the necessary equipment for the event and the corresponding gifts. As well as collecting their race numbers, attendees will be able to discover the latest developments in the sector, learn about new products, interact with the brands and access the official Challenge Barcelona Triatló merchandise. In this way, TriExpo will become one of the first points of contact with the competition atmosphere and a meeting place for athletes, brands and fans.
TriExpo returns as part of this year’s Challenge Barcelona Triathlon, which is bringing back the Olympic distance – for which all places have already been taken – and will retain the Middle Distance, Sprint Distance, Junior Challenge, Aquathlon and the two Open Water events of 1,900 and 3,800 metres.
The TriExpo will take place alongside the Challenge Barcelona Triathlon, which has already surpassed 3,400 registered participants and is approaching 3,500, consolidating the growth in participation and reinforcing the event’s appeal. Registration remains open, but there are few places left across the various distances.
With this new edition, the TriExpo will once again establish the CEM La Mar Bella as a meeting point for the triathlon and endurance sports community, as part of the Challenge Barcelona Triathlon weekend, which will take place in Barcelona on 24 and 25 October 2026.
About Challenge Barcelona Triatló
Challenge Barcelona Triatló is one of the leading triathlon events held in Barcelona and a key fixture for endurance sports enthusiasts. The event offers a total of seven categories: Middle Distance, Olympic Distance, Sprint Distance, Junior Challenge, Aquathlon and Open Water races of 3,800 and 1,900 metres, with options tailored to different levels, from participants new to triathlon to professional athletes. Set against the backdrop of Barcelona, with a route linking the city and the coast, the event aims to make triathlon accessible to everyone and to cement Barcelona’s reputation as a city closely associated with sport and major sporting events.
